Purpose
Method
Tool
Sparing partner
Problem validation
Hallway Testing /
Heuristic Usability Analysis
–
–
Understanding: Status quo
Feature Analysis /
Mini Workshop with a customer supporter
Whiteboard
–
Understanding: Users
Focus Types /
Customer Engagement Tool (Uservoice) Analysis
Uservoice
Product Owner
Understanding: Strategic dependencies
One-on-one stakeholder meetings
–
Product Owner
Understanding: Competition
Benchmark Analysis / Analogies
Desk Research
–
Understanding: Underlying mental models
Diagramming sessions with users /
Card sorting
Whiteboard and cards
–
Designing: Low fidelity
Wireframes
Pen & Paper
Product Designer
Designing: Medium fidelity
Mockups
Figma
Product Designer
Testing: In-house moderated
Moderated usability testing
Guerrilla Usability Lab (Macbook)
Product Designer
Testing: Remote unmoderated
Unmoderated usability testing
RapidUsertest
Product Designer
Testing: Remote unmoderated at scale
Unmoderated usability testing at scale
maze.design
Product Designer
